Hendry Exhibitions are Optical Shop Frame Display Panel specialists and can design your exhibition stand to not only be eye catching, but to promote interaction with your visitors and enhance the overall marketing strategy for your business. We can sit down with you and define your goals and then design an exhibition stand within your budget, freeing you to concentrate on other business items.

It's important that your stand sends the exact message that you intended and hiring a professional company like Hendry Exhibitions will ensure that your goals are not only met, but are exceeded!

Display Board Informaion 42

A retractable banner display is relatively new invention for the marketing purposes, but it has already become a favourite for numerous business owners and companies' chairmen. Really, why to stick to old fashioned and clumsy to use folded banners when you have an option to get something convenient, easy to use, practical and attractive? Never before it was so easy to set up a banner in any place you wish. Exhibitions, presentations and trade shows are perfect events to utilise a retractable banner. Its graphic and original look will successfully promote your business even if you are surrounded by dozens of competitors: not everybody can afford mobility and flexibility of an exhibition item. But you can - provided you have a retractable banner display.In case you already heard about this type of banner, it is probable you have already tested the ground a bit and made some primary research. It would not be surprising if the variety of models scared you off: how it is possible to make a right choice out of such multitude? But in fact it is not that difficult, you should only consider the peculiarities of your own business. Think about every aspect, and a picture of a perfect banner will easily crystallise in your imagination. For example, consider the size. Do you really need a huge display which would be impressive, of course, but more inconvenient to transport and set up? Or maybe a middle-sized and compact retractable banner display would be suitable for maximising your company's exposure at trade shows and presentations?Think about the place you are going to set up the banner in. Will it be visible from one side or from both? If the audience has access to both sides of the banner, it is highly recommended to opt for a double sided display. No need to say it is much more effective, so why the opportunity should be wasted? Of course, this variant will be costlier, but the promotional potential of such item will pay the money back. Speaking of prices, it is advisable to go for a high quality models even if they are pricier: you will appreciate their good service in the long run. The cheaper retractable banner displays are not necessarily unreliable, but sometimes they can be damaged easily, especially if used on a regular basis.The frequency of usage is another factor to think about. Make sure the construction is reliable, no matter whether it is a three component construction or telescopic model. Besides, it should be really easy to use, as you will probably need to use it in different places in the course of the same day. Usually there is a roller on the base of the banner, all you need to do is just pull it out and fix it to a support unit. Do not forget about an appropriate case for your banner to carry and store: it should protect a retractable banner display from the destructive effects of light and dust.Considering all these aspects before buying a banner will help you to choose a reliable one and pleasant to use.

Island pop up displays are a great solution should you have a big exhibition stand space at a trade show. It is possible to create a central focus which will draw the gaze of visitors, whatever direction the island stand is viewed from.

If you wish to construct island pop up displays, you can easily achieve this by connecting three curved pop up stands in a triangular configuration. The effect is stunning and looks as if you have spent a lot of money on purchasing a bespoke stand.

You will have to tailor the size of the pop up stands you use to configure your island display, taking into account the available floor space on your stand. The island stand can be used on a deep stand to form a central display area. On a corner position, smaller pop up stands can be used to form a triangular pillar which will attract attention from visitors arriving at the stand from any direction.

If you put pop up displays in this three cornered combination, you will hide the structure at the back of each stand and make the whole thing look much more professional.

By having three distinct and separate graphics areas on an island stand, different aspects of your company can be represented, perhaps manufacture, products and service or new products available at the show or a special offer that applies only to new customers at the show.

You can also use pop up displays to build a square (four-sided) island display. Use two longer and two shorter pop up stands to create a rectangle that can look very effective if a large stand is not very deep, but quite long by comparison and this will enable you to create a stunning centrepiece without creating narrow areas that become uninviting to visitors to your stand if they become a little crowded.

Four narrow, straight pop up displays can also be used to create a tower display that looks very professional on a corner stand or used in combination to define the area of an open stand. If you give careful thought to how the overall effect of your stand will be seen by visitors, you can choose the graphics panels for maximum effect with minimum outlay of cash.







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